Singer unveils ultimate versatile chef ‘Kenwood Chef XL’

Kenwood, Europe’s number one Food Preparation Brand

Singer (Sri Lanka) PLC, the country’s premier consumer durables retailer, launched an exciting new addition to their array of Kenwood kitchen appliances at the Singer Lifestyle Exhibition 2019 at BMICH recently. The unique live demo event was conducted by celebrity chefs Namal Ranathunge and Suren Perera.

A novel acquisition, the all-new Kenwood Chef Major also known as Kenwood XL, is designed to make light food work preparation and helps create an array of dishes with ease. The Kenwood Chef kitchen machine is the most versatile appliance as it is made with over 65 years’ experience to give consumers excellent results and countless years of pleasure creating exciting food. All Kenwood Kitchen Machines come with 3 bowl tool accessories as standard; K-Beater, Whisk and Dough Tool that enable the preparation of delicious food including cakes, breads, pastries, meringue, icing and much more with confidence. In addition, all Kenwood machine come with external attachments of a Meat Mincer, Juicer and a Mill.

Speaking on the introduction Kumar Samarasinghe, Marketing Director from Singer Sri Lanka PLC said, “Since 2008 we are honoured to associate with Kenwood, Europe’s number one Food Preparation Brand. For over seven decades, Kenwood has designed innovative solutions that have delighted cooks all over the world. They are renowned for their flair for designing trusted products and attachments that allow cooking in your own unique style. We at Singer are delighted to offer this unique all-in-one solution giving a discerning experience for our customers islandwide. Kenwood machines have proven to be extremely durable as it has been passed on from generations to generations with complete trust to deliver the best in the culinary arts.”

Singer offers a variety of Kenwood products, including blenders, smoothie makers, choppers, sandwich makers, juicers, Kitchen chef, food processors, hand beaters, irons and vacuum cleaners which are available at Singer outlets throughout the country. Creating, making, enjoying and sharing food is at the heart of Kenwood and is a largely contributing factor for Kenwood’s successful brand story. An extensive selection of recipes can be prepared utilizing all the showcased Kenwood products, and these are available to all home bakers on the official Kenwood website, as well as YouTube. Overall, it is a magnificent machine built exclusively for creative cooks and bakers that aspire to be inventive in the kitchen and discover the various delicacies that can be prepared using the Kenwood Chef.

The Singer Lifestyle Exhibition is an annual phenomenon where all brands affiliated with Singer come together and exhibit their products. It would line up array of products of world renowned brands, allowing consumers to choose from a range of thousands of brand new products under one roof. Singer Sri Lanka implies the Life Style Fiesta exhibition as a reciprocal gift with gratitude to all citizens for placing it as the best brand of the country. Over 1500 product in various ranges are available from all household appliances to industrial goods.